Born in San Francisco, Nayarit, to a Mexican mother and an American father, I was raised between Mexico and California in a bilingual, bicultural home. I’m fully fluent in both Spanish and English.

Hospitality is in my blood. In 1980, my grandmother was one of the first expatriates to settle in Sayulita and opened one of the town’s very first hotels. For over 45 years, our family has been part of Sayulita’s hospitality story. I grew up immersed in that world, helping with the hotel from a young age and learning the values of hard work, warmth, and exceptional service.

Now with more than 25 years of experience in hospitality and property management, I continue to follow in her footsteps—building lasting relationships through clear communication, professionalism, and a deep commitment to personalized service. Whether I’m supporting homeowners or curating unforgettable guest experiences, I carry my family’s legacy with pride in every detail.

Concierge & Property Manager

Roxana Adams

Rocío is the dedicated housekeeper for Hacienda de Mita Penthouse 12-1 (Fools Gold).

She works Monday through Saturday from 9:00 a.m. to 4:30 p.m., ensuring the property is always clean, organized, and welcoming. Her consistency, attention to detail, and warm demeanor make her an essential part of the guest experience.

Gio is the dedicated housekeeper for Las Terrazas B-42.

She focuses exclusively on this property. She works Monday through Sunday from 8:00 a.m. to 2:30 p.m., ensuring the unit is consistently cared for each day. Her efficiency, attention to detail, and warm attitude help keep the space spotless, comfortable, and inviting for every guest.